Alright... It's time to put up or shut up on this QR Code stuff, right?
So, I've talked a lot about QR Codes lately (QR Codes and Business Cards & More On QR Codes), and I just believe most people are doing it wrong. So, I'm going to show you what a QR Code Should Do!
If you scan this QR Code (or just click it if you're looking at this from your cellphone already):
You will immediately be able to:
- Call my Cellphone directly from your Cellphone with just a click
- Shoot me an email from your cellphone with just a click
- Find me on Facebook or Twitter
- And Lastly; Go to my website and or blog if you want
By Linking your website to a QR Code printed on your business card will frustrate your customer because they shouldn't have to find the necessary contact information for you on yoru website thru their cellphone. I mean, have YOU looked at your website from your cellphone? I have. And If I can't find how I can get a hold of you in less than 5 seconds, I'm going to get turned off and go some where else.
QR Codes are a TIME SAVING tool, not a time costing tool. Make it easy on your customers, make sure your QR Codes have a specific purpose, and that purpose can be done on cellphone or smart phone by a laymen person, or an idiot like me!
There's a commercial I hear on the radio from "Advanced Auto Parts" it's a great commercial and it sticks out at me because the advertise their website - not as just a website, but a "Get it done" site. That's what you have to think about when you're developing the content of your QR Code. No one wants to scan a QR Code to see how pretty your website is. They are scanning it so they can accomplish a task.
Am I right? Tell me what you are looking for when you scan a QR Code.
I look forward to your comments on this one! Enjoy!